Search engine ethics

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Search engine ethics

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The discussion about search engine optimization will always create a fuss. The problem can be discussed from many points of view, each with its own good and bad arguments. Most webmasters who use search engine optimization understand the code of ethics, but they don’t always take it into account. Experts in search engine optimization bend the rules in favor of the surfers, the search engines or the clients. Some of them use ...

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A Brief History of Search & SEO

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Tracing the history of SEO is kind of like trying to trace the history of the handshake. We all know it exists, and we know it’s an important part of business. But we don’t spend a ton of time thinking about its origins — we’re mostly concerned with how we use it day-to-day.
But unlike the handshake, SEO is fairly young, and changes frequently. Quite appropriately, it appears to be a millennial — its birth is ...

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SEO Spam Discovered on WordPress Sites

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https://www.searchenginejournal.com/new-type-seo-spam-discovered-hacked-subdirectories-wordpress-sites/177105/

Hacking attempts on WordPress Sites are on the rise!

Sucuri, a company that cleans over 500 hacked sites a day, has released a statement about new occurrences of a of certain type of SEO spam which involves maliciously installing subdirectories on WordPress websites.

The idea behind this black hat scheme is to abuse the server resources and storage by installing spammy sites within a WordPress subdirectory.

The spammy sites are usually promoting products, designer sunglasses for example, with ...

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Survey Shows Google Maps Favored by a Majority of iPhone Users

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Have you ever wondered what mapping app iPhone users prefer?
Well, read below.

http://searchengineland.com/new-survey-says-google-maps-favored-nearly-70-percent-iphone-users-251955Seeming to directly contradict all of that, a new survey of just over 2,000 US adults from Fluent argues that Google Maps is the favorite mapping app for both Android and iPhone users. Google Maps is the favorite for nearly 70 percent of respondents, and Apple Maps gets the nod from only 13 percent of iPhone users. Via searchengineland.com

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Search Engine Optimization Basics

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A few tips and observations regarding search engine optimization trends.

http://searchengineland.com/7-e-commerce-seo-trends-seeing-2016-250826Few types of online business can benefit from SEO more than e-commerce websites that allow for direct consumer transactions. Not only can you secure more web traffic (and a larger stream of revenue), you can also optimize specific product pages to funnel traffic to your most profitable or popular pages. Via searchengineland.com

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https://www.searchenginejournal.com/4-voice-search-tools/164965/Nothing says “voice ...

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Misconceptions On Measuring SEO Content Performance

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http://searchengineland.com/common-misconceptions-made-measuring-seo-content-performance-251479Have you found yourself in this position?

There is an assertion by many that low bounce rate and high time on site are indicators of successfully performing content. In some instances, this will be true; however, in many others, it will be a false flag. At worst, these metrics can even be indicators of poorly performing content. Here are some common misconceptions:

read more at searchengineland.com

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Tips For Wooing Search Engine Giants With SEO

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When running your business website, you also have to keep in mind SEO tactics. Search engine optimization increases the ranking that search engines; such as Google, give your website when users search for words that relate to your site. Continue reading to find out how to increase your SEO.

Be certain that your website is well-coded when you are working on optimizing it for search engines. For example, a site that relies heavily upon JavaScript must be coded efficiently, so that ...

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Search Engine Optimization – Does It Really Work?

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It is clear to see that the online world dominated by Google. If your site isn’t optimized for Google searches (or Yahoo! or even Bing), the real potential of your site hasn’t been reached. Use the tips you find below to start your search engine optimization campaign, and glean visitors for your site.

Pay-per-click is an effective way to utilize affiliate marketing tactics on your page. This is a simple system with low pay, but you can make money from it.

Look ...

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